31 Days to Build a Better Blog Challenge – Day 1

I’ve been blogging off and on since 2006 but I’ve been consistent for the past two years and what a journey it has been. I never thought I would meet other bloggers or even go to events in my favorite city, New York City.

When I first started out, it was meant to be “an online journal.”  Something to keep me from going “insane.” Staying home with kids is not an easy thing to do so writing brought me my sanity, so to speak.

I still have my first blog up and running over at Blogspot.  If you want to check it out, just click on the link: http://nychicachick.blogspot.com/. Reading some of the posts, I realize that I was much more personal than I am here. Maybe I should start getting personal again with ya’ll ;).  I’ll see.

Now that I am on another level (reviewing products that companies send to me and attending events in NYC), it’s more like building my own community and joining others through social media such as Twitter & Facebook.  It’s a lot of fun meeting my favorite bloggers and learning along the way also.  I can say now my life is no longer “boring.”

Ok, time to start that challenge!  I’m a day behind so I have to make up for it.

My friend (and savior!) Mariana, invited me to do this challenge.  I’ve never done anything like this before so I said, why not.  I know I still have lots to learn about blogging even though I’ve been blogging for over 2 years but I’m ready to take this challenge, make some positive changes and learn everything that I can.

Day 1: Write an Elevator Pitch for Your Blog

According to Problogger & Wikipedia, “An elevator pitch is an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds or 100-150 words).”

This is my tagline for my blog, which is my “short pitch”: New York Chica…ramblings of a mom surviving her crazy life.

What do you think?  I would love to know what your suggestions are.  I’m thinking of changing things up a bit anyways.

My “long pitch” is what I took from my “about me” page (which I’m going to change b/c I think it needs some updating) At New York Chica, you will find lots of various topics – From saving money and finding the best deals, to motherhood, marriage, NYC events and almost anything else that is on her mind as well as reviewing products and host giveaways too.

I am hoping that after people read both pitches, they will come and visit everyday :). That would make me a very, very happy blogger! 😉

I’m also hoping to take what I learn on this challenge and be a better blogger and bring you, my readers, what you want to see and read.

Do you want to join in? Come and see Mariana and add your link to her site!


  1. I think you should put a strike mark through the words “trying to” and replace with “surviving.” Because, you are, in fact, surviving! Plus, I just like strikethroughs and think they are fun! =)

  2. I like the sound of the word “savior” LOL!

    I used to be a lot more personal before as well. I got so busy with all the “stuff” that I kind of lost a little of what I originally wrote about. Trying to get back to that, but it’s harder than it seems! But I really do like social media, public relations, and writing about all the products we use and love, so I’m not sure if I’ll ever get that personal again.

    Now to your post. I think changing your tagline to mom is a great idea! It adds a certain warmth to it, KWIM? For your long pitch, I’d take out the part about what you love about NYC. You’re trying to sell your blog, remember? Not New York City. I think saving that for a special part of your About page would be better. Or maybe even create a dedicated “I heart NY” page with links to your favorite posts about it, and your favorite places/photos?

    Thanks so much for participating in this challenge!

  3. OMGosh I’m so tempted to join. I need to think abpout this tonight to see what i’ll do.

  4. Okay you make feel guilty, I started 31 days to better blog and hit a road block on day 1 coming up with the elevator pitch. You give me inspiration that I am going to join this challenge with you.

    Now to you. I like the elevator pitch but remember that the pitch is also to be used if someone, friend, family PR, or product manager asked you “what is your blog about.” The elevator pitch should answer that question.

    The long pitch is good but could be tightened up. To someone’s else point. you dont have to explain why you chose the name. The last line about what your blog is about is should be shorter and more concise.

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