NYX Professional Makeup Grand Opening Today at the Willowbrook Mall in Wayne, New Jersey #NYXCosmetics

NYX_lippie section

Calling all makeup gurus, beauty lovers and makeup artists!!! NYX Cosmetics has just opened up their first East Coast professional makeup store TODAY at Willowbrook Mall in Wayne, NJ and it’s absolutely AMAZING!

First, here’s the schedule:

Friday February 19 – Sunday February 21

Friday Feb 19th | 5pm | Meet @CiaooBellaXO
Saturday Feb 20th | 3pm | Meet @IAmMyPham + Shameless Maya
Sunday Feb 21th | 3pm | Meet @AmandaEnsing
Monday Feb 22th | 5pm | Meet @NicoleGuerriero

FREE MAKEUP BAG for the first 250 in line Friday, Saturday & Sunday. Enter for a chance to win a $100 shopping spree (while supplies last).

FREE MINI TRAINCASE with a $75 purchase (while supplies last).

FREE MEET UPS FOR THE FIRST 200 with your favorite beauty vloggers plus Instagram stars. Wristbands required.

Distributed at welcome & wristband kiosk in front of store starting at 9AM day of each meet up. First come, first-served.

Meet up location:

Willowbrook Mall
1400 Willowbrook Mall
Wayne, NJ 07470

Located on the main level. NYX Booth at Bloomingdale’s Court.


My Thoughts

I had a wonderful opportunity to preview the brand new NYX store last night along with my friend and other makeup gurus. The place was packed and full of makeup that will last anyone for days and will make any makeup addict want to purchase everything in sight. I’m not much of a makeup guru myself, but thanks to NYX’s very affordable prices, now I can try to be! 🙂

And the best part is that my new makeup addiction won’t break the bank. The most expensive item at NYX is a big, beautiful eye-shadow/cheek/lip palette called Night on the Town which is only $45! Compared to other makeup stores and brands, it’s definitely a steal for such a gorgeous makeup palette.


A few photos from the media event:





NYX even had their very own Snapchat filter!!! Follow me at NewYorkChica1

NYX collage


I wanted to send a huge thank you to the NYX Cosmetics team for inviting me and for the amazing gift bag. I had a wonderful time getting pampered, along with getting some awesome beauty tips & tricks while trying out good quality makeup at great prices.

It was definitely worth the hour and a half drive to see this store up close and personal.  See you soon NYX!


  1. Allyson Becker says:

    It looked like you had a marvelous time. That looks like an amazing store.

  2. Amy Orvin says:

    I imagine this place is heaven to a lot of women! They have everything there! Wow!

  3. Amazing 🙂 🙂

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