This past Monday I attended a fun and tasty event with Chef Bobby Flay and fellow bloggers at the swanky La.Venue in New York City sponsored by Hellmann’s®.
Iron Chef Bobby Flay has partnered with Hellmann’s to show the world how to build the perfect sandwich. The perfect sandwich can be as small as you like or as tall as you like. Just make sure you’re creative and you have sauce (Hellmann’s mayo, of course!), any meats (or no meats if you’re Vegan – in that case lots of veggies for you), cheese and some crunch such as lettuce, cole slaw or even chips!
Oh and remember this tip – “The wetter the sandwich, the better!” Straight from Bobby Flay’s mouth. Which means to make a good sandwich, you have to apply a condiment (mayo in this case) on both sides of the bread.
Another tip he shared is to cut the sandwich diagonally on a bias (on an angle) to show the contents of the sandwich. It makes for a pretty presentation.
At the event, we all sat down and was quickly entertained by Bobby Flay’s sandwich making skills. The sandwiches he demonstrated were a new Orleans Chicken Muffuletta with Spicy Olive Relish Mayonnaise, A Miami Turkey Cuban and a New York Turkey Reuben with Thousand Island Coleslaw. While he made these scrumptious sandwiches, we were all given samples while watching him make them. They were all delicious but my favorite was the Turkey Cuban, believe it or not. I’ve had the original “Cubano” at a local Spanish restaurant and even though Bobby’s version was different, it was quite tasty. You have to try it out for yourself.
The best thing about these sandwiches is that they are not that difficult to make. Once you have all the ingredients on hand, they are simple to make (recipes to come).
After the demonstration, it was time for all of us to try to make our perfect sandwich. We were all teamed up at different stations by color. I was in the yellow team.
The Hellmann’s team had a variety of ingredients on display. From salami, roasted chicken to turkey and different types of cheese such as provolone, cheddar and muenster. With these ingredients, we were instructed to make the best sandwich possible.
At first, I was a bit overwhelmed but I quickly gathered some ideas from Bobby Flay’s recipes. I started with whole wheat sliced bread, a few slices of salami, turkey, cheddar cheese, thin slices of cucumbers, romaine lettuce, chips, Hellmann’s Mayo on both sides of the bread and Thousand Island coleslaw (very tasty!).
After I assembled my sandwich, I wanted to give it a name. So I asked Bobby Flay, “What would you name my sandwich?” He said, “What’s your name?” I replied, “Lisa.” He said, “Ok call it a Lisa sandwich”. Cute Bobby, but I need something original. I decided to call my sandwich The Crotona Park Sandwich. I grew up in the Bronx and this park was a place for many fields trips so there you go.
Before I forget, I wanted to let you all know that Hellmann’s is giving away prizes from paninis to kitchen knives to an electric grill and THE grand prize of a $5,000 gift card for groceries to a lucky person who builds the perfect sandwich. You can enter once a day. The Build Your Perfect Sandwich Sweepstakes begins on April 11, 2011 and ends on August 15, 2011.
Disclosure: I was invited to the event by Hellmann’s. No monetary compensation was given but we were served delicious sandwiches to try out and a cute picnic basket to take home. All opinions are 100% my own.